EN: From humble beginnings to the big city, two brothers' pioneering and generous spirit inspired the World's first luxury whisky and beyond.
In 19th Century Aberdeen, James Chivas started experimenting with some of the aged whiskies laid out in his grocery store cellar. A visionary act that would later change the Chivas Brothers story forever.
Following the tradition of his father and grandfather who dedicated their lives to the Scotch whisky industry before him, Colin Scott became Master Blender in 1989. He has been the guardian of the Chivas Regal smooth signature style ever since.
Strathisla, the spiritual home of Chivas is the oldest working distillery in the Scottish Highlands dating back to 1786.
Every Chivas Regal whisky has its own unique formula and selection of many aged whiskies, giving them their own distinct character, flavour and taste experience.